Variety: Rockstar’s GTA IV To Shatter Game Sales Records
April 15th, 2008 by ericlove
According to a report from Variety, citing sources close to publisher Take-Two, Rockstar’s upcoming open world crime thriller Grand Theft Auto IV is anticipated to generate over $400 million in its first week. Such a number would best the current record of $300 million set by the self-proclaimed “biggest entertainment launch in history,” aka Halo 3. Would we be surprised if GTA IV garners a grand total of $400 million in its first week? No. It’s very possible given the install base and sinc















